Callcredit has partnered with specialist business consultancy, Ctrl-Shift, to better understand the personal information economy and highlight practical ways businesses can thrive in a rapidly changing data economy.
Callcredit and Ctrl-Shift will research the disruptive nature of the personal information economy and the opportunities this creates. The results will be revealed at PIE 2017, the world’s leading conference on the Personal Information Economy, in November.
This research comes at a crucial time with Open Banking, the Second Payment Services Directive (PSD2) and General Data Protection Regulation (GDPR) all due to come into force within a year which will collectively redefine business-to-consumer relationships and usher in a new period of consumer empowerment.
Mike Gordon, CEO, Callcredit Information Group, said: “Callcredit has grown by listening to its clients to understanding what they want and the issues they face. We are focused on continuing this discipline and at a time of significant change, marked by Open Banking and GDPR, this partnership helps extend this approach and ensures that our business clients have access to the insights they need to prepare for the changes, challenges and opportunities ahead.
Liz Brandt, CEO of Ctrl-Shift, said: “Callcredit has a long track record of identifying new data sources and using them in innovative ways and with this partnership recognises that the dynamics in the market are undergoing significant change.
“We are entering a new era of consumer empowerment in which forward-thinking businesses have a huge opportunity to roll out exciting new digital services that save customers time and money. The coming of GDPR, Open Banking and PSD2 will only accelerate this process.